Terms of Service

• "bot67" / "the Company" — Signals Mobile Marketing Ltd., the operator of the service.
• "The Service" — the bot67 platform: WhatsApp connection, AI agent, lead and conversation management, meeting scheduling, broadcasts, automations, API and webhooks.
• "Customer" — any business or individual that registers for the Service.
• "End user" — a person who messages the Customer through WhatsApp.
• "Meta" — Meta Platforms Inc., the provider of the WhatsApp platform.
• "Content" — messages, templates, files, knowledge base and data the Customer uploads or creates in the Service.

Registering for and using the Service constitutes binding acceptance of these terms, of our Privacy Policy, and of the Meta and WhatsApp Business terms that apply to the Customer. If you do not agree, do not use the Service.

The Service is intended only for businesses and for individuals over 18.

bot67 provides:

• Connecting a WhatsApp Business account through Meta's official Cloud API (Embedded Signup), or a quick QR connection.
• An AI agent that answers enquiries, qualifies leads and books meetings.
• Lead, conversation and tag management and a CRM.
• Message broadcasts to audiences, including templates submitted for Meta approval.
• Automations: keyword replies and a flow builder.
• A public API and webhooks for connecting external systems.

The Service depends on the availability of Meta, the AI providers and other infrastructure providers, and the Company is not responsible for disruptions originating with them.

• The Customer is responsible for the accuracy of the details provided and for keeping its password and API keys confidential.
• Any action taken in the account or with the Customer's API key is deemed an action of the Customer.
• Notify us immediately of any suspected unauthorised use of the account.

The Company grants the Customer a limited, non-exclusive, non-transferable licence to use the Service solely:

• For lawful business purposes.
• In accordance with the WhatsApp Business policy and the Meta terms.
• To communicate with people who agreed to receive messages from the Customer.
• Within the quotas and features of the purchased plan.

It is strictly prohibited to:

• Send spam or contact people who have not consented, including in violation of section 30A of the Israeli Communications Law.
• Use the Service for unlawful activity: fraud, phishing, harassment or privacy violations.
• Distribute offensive, inciting, misleading or sexual content.
• Buy, harvest or use contact lists that were not lawfully obtained.
• Attempt to breach or bypass security mechanisms or quotas, or reverse-engineer the Service.
• Share access details or API keys with unauthorised parties.
• Use Meta data for targeted advertising or sell it.

Violating this section may lead to immediate suspension or closure of the account, without a refund.

The Customer undertakes to:

• Comply with the WhatsApp Business policy and the Meta Platform Terms.
• Obtain valid opt-in from end users before sending business-initiated messages.
• Honour opt-out requests immediately. bot67 automatically unsubscribes anyone who sends "STOP" (or "הסר").
• Use only Meta-approved templates for business-initiated messages outside the 24-hour window.
• Maintain message quality. Meta may limit or block a number regardless of bot67.

The quick connection is not an official Meta interface. It is intended for small volumes and is used at the Customer's sole risk.

WhatsApp may limit or block numbers connected this way, and the Company is not responsible for any block, restriction or loss of a number. Customers who need stability should use Meta's official connection.

• Trial: 14 days, free of charge, no credit card required. When the trial ends, the free plan limits apply until a paid plan is chosen.
• Billing is monthly, in advance, by a recurring credit-card charge through the payment processor SUMIT, at the prices on the pricing page.
• Prices exclude VAT, which is added as required by law. A tax invoice is sent by email.
• Each plan has monthly quotas (conversations, meetings, broadcast recipients). When a quota is used up, the relevant feature is paused until the next month or an upgrade.
• Cancellation: you can cancel at any time from the Settings screen. Access continues until the end of the paid period.
• Refund: cancelling within 14 days of the first purchase entitles you to a full refund. After that, no refund is given for a period already paid.
• Plan changes take effect in the next billing cycle.
• Non-payment: the Service may be suspended after a failed charge.
• The Company may update prices with 30 days' prior notice.

• The Customer owns all data and Content uploaded to or created in its account.
• The Company receives a limited licence to process the data solely to provide the Service.
• We do not use Customer data to train AI models.
• The Customer is responsible for the legality of the Content it sends and for the recipients' consent.
• On account closure, a data export can be requested within 30 days.

The agent's replies are generated by third-party AI models based on the instructions and knowledge base the Customer entered. They may be inaccurate. The Customer is responsible for reviewing the agent's settings and supervising conversations, and may pause the agent and reply manually at any time.

• We work to keep the Service available and continuous, but do not guarantee a specific uptime.
• Planned maintenance is carried out, where possible, during quiet hours.
• Support is provided by email at info@signals.co.il on business days.

• The Service is provided "AS IS", with no warranty as to business results.
• The Company's liability is limited to the amount the Customer paid in the three months preceding the event.
• The Company is not liable for indirect or consequential damages, including loss of revenue or data.
• The Company is not responsible for decisions by Meta or WhatsApp regarding the Customer's account or number.

Both parties will keep confidential any non-public business and technical information, as well as Customer and end-user data. This obligation continues for 3 years after the engagement ends.

• All rights in the Service, its code, design and logo are reserved to the Company.
• You may not copy, duplicate or decompile the Service or parts of it.
• Using the bot67 name or logo for marketing requires prior written approval.

• The Customer may end the engagement at any time by cancelling the subscription.
• The Company may suspend or close an account immediately in case of a breach of these terms, a breach of the Meta terms, unlawful activity or non-payment.
• On closure, access is blocked and data is deleted within 90 days, subject to legal retention duties.

The Company may update these terms. Material changes will be announced 30 days in advance by email and on the website. Continued use after the change takes effect constitutes acceptance.

• These terms are governed by the laws of the State of Israel.
• The parties will first try to resolve any dispute through good-faith discussion for 30 days.
• Failing that, the competent courts of Tel Aviv-Jaffa have exclusive jurisdiction.

Signals Mobile Marketing Ltd.

Email: info@signals.co.il

Phone: +972-52-578-7657

Address: 25 Nofar St., Yavne, Israel